HarbisonWalker International (HWI), which announced in February that it would combine with Calderys to create one of the world’s largest and most comprehensive refractories producers, has unveiled a new brand identity.
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CEMEX unveiled an updated brand in line with its ongoing evolution to help the world reach the next frontier of sustainable living by “becoming a more agile, innovative and approachable company,” it stated.
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Lehigh Hanson changed its brand name to Heidelberg Materials, effective immediately.
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Votorantim Cimentos introduced a new corporate brand that is more contemporary and representative of the diversity of its people, products and businesses, combining tradition, innovation and a vision of the future.
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Holcim US will unite its legacy brands in Colorado, including Aggregate Industries, Metro Mix Concrete and Transit Mix Concrete, under the Holcim name as the company builds on the market strength of each and streamlines the company’s collective work as a sustainable builder of progress.
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Lehigh Hanson will follow the lead of its global parent company, HeidelbergCement, and transition to a new brand identity – Heidelberg Materials.
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LafargeHolcim in the United States unveiled its new identity as Holcim US, uniting legacy brands and strengthening the company’s purpose to build progress for people and the planet across the nation.
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